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Wishing YOU 🎉🙌 in 2022 – Intro to Complete Automotive Marketing

Needless to say, 2021 wasn’t easy but still a bit better than 2020, time to introduce Complete Automotive Marketing
Quadrant™. Yes, we still had our global friend Mr. Covid, but we learned a lot from the previous year and most of us had our vaccines. Seems Covid-19 invited his cousin Omicron to the party as well, but we’ll get through this too.
 
New Focus
For over 11 years we’ve designed and built a custom and powerful messaging platform focusing on Confirmation Marketing based on SMS, Email, and Voice and ran Digital Conquest campaigns.
 
Starting Jan 1, 2022, we’re going deeper and focusing on helping our dealers with Complete Automotive Marketing Solutions resulting in us emerging from a technology platform to a full turnkey digital agency that owns and manages its technology as well employing all the latest cutting edge tools and services.
 
Here’s a running list of services that we’ve already started offering but kicking off in 2022.
 
New Services
  • New Focus and New Website.
  • Focusing on the Complete Automotive Marketing
    Quadrant™
  • Loyalty, Social Media Advertising, Social Media Content, Appointment Callbacks
Loyalty Marketing
Loyalty
This is still our original platform that quickly and easily sends SMS, Email and Voice campaigns to current contacts and converts into confirmed interested buyers.
 
This service consists of the following:
  • SMS Campaigns
  • Email Campaigns
  • Voice Campaigns
  • Dedicated Toll-Free Number
  • Text-In Keywords

Social Media Ads

For the past 8 years, we’ve been running Social Media Ads for dealers across Canada and UK. These were run for a Private Sales partner and focused on private sales events. For the past year, we’ve designed a monthly recurring digital strategy focusing on Top of Funnel or Conquest Leads.
 
This service consists of the following:
  • Departments: New, Used, Service
  • Facebook, Instagram, Google, Youtube
  • Online Webinars
  • Micro Landing Pages
  • Photo, Video, Graphic design/execution
  • Promote on Mamoth-Drive
Social Media Advertising
Social Media Content
Social Media Content
We’ve visited many dealers in the past six months and discussed some of their biggest challenges. “Time” seems to be one of the highest items on their wish list. Everyone knows that to succeed and remain in consumers’ minds we need to produce and submit constant daily content across as many digital channels as possible. Yes, they can produce themselves, but the sheer amount of time it takes to create, manage and submit takes away from other daily tasks like calling and closing deals.
 
This service consists of the following:
  • Approved Monthly Editorial Calendar
  • Digital Content Creation
  • Still, GIF, Video
  • Social Network Content Management
  • Facebook, Instagram, Youtube
  • Promote on Mamoth-Drive
Appointment Callbacks
We get it, everyone is busy.
Dealers that have and operate successful BDC’s understand their importance. They quickly call and schedule appointments from conquest web leads, start the appointment process for end-of-financing/lease contracts, etc… We help those dealers that can’t afford the equipment as well as create, train, maintain a call-center team.
 
This service consists of the following:
  • CRM Integration
  • Call Engagement scripts
  • Live Call Processing
  • Appointment Confirmation
  • Appointment reservation
  • Bilingual
Appointmemt Callbacks
This service is dedicated to those looking for a vehicle, be it new, used, financed, leased, great, or not the best credit. Our team is producing content to acquire members including contests and sharing our dealers’ events or special offers.
 
 
The following are additional services or points we are focusing on in 2022.
 
  • Video Creation and Hosting
  • Digital Walk Arounds
  • Stats/Dashboards
  • Onsite Visits, Creative Review
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